Travel Essays

I. CASE BACKGROUND Northern Airlines merged with Southeast Airlines to create the fourth largest U.S. carrier in which it inherited both an aging fleet of Boeing 727-300 aircraft and Stephen Ruth. As the new president of the airline, Stephen’s first concern is to create a financially solid company since it …

1. To what do you attribute the success of Southwest Airlines? 2. How significant is the 10 to 15 minutes turnaround time of Southwest’s aircraft in terms of savings in investment and utilization of its aircraft compared to competitors? 3. What challenges is Southwest facing in the future and how …

Luxury brand positioning – Starwood Hotels & Resorts Worldwide Inc’s strategy focuses on the development of lifestyle brands at a leisure price point supported by innovative marketing that makes an emotional connection with customers. Strong pipeline development – Starwood Hotels & Resorts Worldwide is aggressively pursuing a growth strategy to …

There are currently many alternatives to aircraft travel, including cars, rail, and ship. Depending on distance, air travel has a significant advantage as far as speed and convenience. High speed rail may be a significant competitor. Also, as more people use the internet to teleconference, air travel may become less …

Nha Trang is a coastal city and a center of politics, economy, culture, science, technique and tourism in Khanh Hoa Province, Vietnam. Before becoming the land of Vietnam, Nha Trang belonged to Champa. (lp) The old vestiges of the Cham people are still conserved in many places in Nha Trang. …

1. Introduction Tiger Airways Private Limited (established in 2004) is headquartered in Singapore’s Changi International Airport. The company comprise of Tiger Air Singapore, Tiger Airways Australia and Tiger Airways Mandala (Indonesia) along with newly announced Tiger Airways Philippines and Tiger Air Taiwan. The company abandoned the previous ventures Incheon Airways …

Case Background: This case introduces Khalid Awan, co-founder of TCS, an entrepreneurial air-express company in Pakistan. Awan has succeeded in building a sizeable company despite serious obstacles, including pressure from the public postal system, an environment prone to corruption, and a nonexistent market for venture capital. The firm largely made …

1) Content and Structure Be consistently well developed, logical stages in an overall, at times complex, argument. Each stage is linked to the preceding one, and sentences within paragraphs are soundly sequenced. 2) Style and Accuracy Appropriately used ambitious language Complex sentence structures where appropriate Examples: 1) TOURISM SPOILS BEAUTIFUL …

Introduction/History What comes to mind when you think of the restaurant Chipotle? Would you say Mexican food with a fast casual environment? Well there is so much more to this publicly traded company. Chipotle was founded in 1993 by Steve Ells who is a trained chef. Steve originally opened the …

1) The restaurant Abou Shakra is located in Egypt. It is a chain’s firm. They made their reputation on their delivery of charaocal cooking, and their basic traditional Egyptian food. They focused their policy on proposing a well-known traditional dishes and simple menu. The customer knows that if he order …