Business Essays

Nokia has a long history of successful change and innovation, adapting to shifts in markets and technologies. From its humble beginning with one paper mill, the company has participated in many sectors over time: cables, paper products, tires, rubber boots, consumer and industrial electronics, plastics, chemicals, telecommunications infrastructure and more. …

The SWOT analysis is an extremely useful tool for understanding and decision-making for all sorts of situations in business and organizations. SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats. The SWOT analysis headings provide a good framework for reviewing strategy, position and direction of a company or business …

This article by Joseph L. Bower and Clayton M. Christensen wants to explain why most of leading companies around the world can’t maintain their position at the top of their industries in spite of growing in technologies and markets. They also offer suggestions for how the business can avoid such …

Kellogg Company is one of the most recognized cereal and snack brands in the country. Between seeing commercials on television and walking through the aisles at the supermarket, it’s very easy to recognize the boxes we’re all familiar with, with the popular cursive red lettering in the corner. Aside from …

Personal security is the component of the overall security that deserves the most attention, in the article they mention that none of the other components can work the right way without the personal security component, which is people that are hired to watch and to check for anything that seems …

Scrap recycling is a process by which old end-of-life products are recycled into raw materials that are used to manufacture new products. Various materials such as ferrous and non-ferrous metals, paper, plastic, textiles, and rubber are recycled and used for further processes such as crude steel production, paper manufacturing, plastic …

Well your cholesterol tests came back and they are better than I expected them to be. Your total cholesterol was 210 mg/dL which is on the higher end but not irreversible. Your triglycerides were at 145 mg/dL, a normal level range is anything below 150 mg/dL. Your HDL, or high …

1. Should Tensek and Pacek consider franchising over organic growth? Tensek and Pacek build their business model for the San Francisco Coffee House as by the book. They analyze almost all aspect of the market before starting to development of the business. This was based on their knowledge and the …

Sharp Corporation is a Japanese electronics giant that manufactures electronic products. The Company was founded in Tokyo in the year 1912 by Tokuji Hayakawa. Behind Samsung, LG, Sony and Panasonic, Sharp Corporation is the world’s fifth largest television manufacturer in the world (Reuters, 2013). In the fiscal year 2013, which …

Brand equity is a phrase used in the marketing industry which describes the value of having a well-known brand name, based on the idea that the owner of a well-known brand name can generate more money from products with that brand name than from products with a less well-known name, …