Travel Essays

A. UNIQUE OPERATION SYSTEM Unlike its industrial rivals who used the “hub and spoke” system, Southwest Airlines established its own point-to-point system instead. Even though economic theories tell Southwest’s system should be unworkable – the shorter the flight is, the higher the setup cost per seat mile, thanks to the …

Current Performance Boeing performance has been outstanding for the past few years. Their Return on investment rose from three percent to 6 percent from 1998 to 1999, but it did drop to five percent in 2000. In 1996 Airbus claimed 42% of the market share, while Boeing had 64%. Boeing …

Southwest AirlinesSouthwest Airlines employees came together in late January 1995 for their weekly Tuesday meeting. A main topic of discussion was the competitions between Southwest airlines and “Continental Lite” and “Shuttle By United”. As they were beginning the meeting a staff member advised the team of two changes “Shuttle By …

As with any company, Southwest Airlines has risks that have to deal with. For starters, co-founder and visionary leader Kelleher will soon be less involved in the firm’s operations. Mr. Kelleher is responsible for the decision making of Southwest Airlines so it is going to be interesting to say the …

From the description of the case study, it seems that the reason lead the Portman Hotel to this terrible situation was that their HR policies were inconsistent with its strategies. The Portman Hotel’s philosophy is that if they want their customers treated better, they must treat each other better. They …

People have their own beliefs and philosophies on what they consider valuable. Every person develops expectations, of what they consider proper. Sociologists call such expectations, norms, rules of behavior that develop out of group’s values (Henslin, 2002, P. 45). The norm I chose to break, was the norm of eating …

Strategic issues and problems: The following report will describe and analyze the case of a private hotel management company called “Rosewood Hotels and Resorts”. Rosewood hotels have 12 distinctive hotels worldwide with a strong brand image that makes each property unique. The dilemma found in this case is whether to …

1. The Malaysian Domestic Airline Industry In Peninsular Malaysia, the main cities are served by an efficient network of highways and major roads. In most cities and big towns, the road network is relatively good, with the exception being the less-developed rural and interior areas. Here, possibly the only way …

Hotel industry is getting more and more famous nowadays. It is according to the increased of economic and increased of the levels of people’s life. Nowadays, “hotel” is not just to provide a place for travelers to stay, “hotel” can be provide a lot of activities for guests. Such as: …

Aviation and air services industry is a large, competitive, and challenging industry, characterised by high capital and labour requirement, together with customer participation during transactions hence service fulfilment. Providing great reach and the potential for rich interaction, the internet is a natural medium for travel transactions. Airlines are turning to …