Business Essays

Introduction The document used for the discourse analysis is a minutes of meeting of the MIS Steering Committee of a certain university. Due to the confidentiality of the document, the name of the University and officers in the meeting were purposely removed. The University MIS Steering Committee is an Ad …

Abstract Today, computers play an important role in our daily life. Indeed, it is thinkable that in some years, a computer will be in each home. However, it is not necessary to go so far to understand the impact of the new technologies since for a big number among us; …

Why might a closely held corporation choose to remain private? Why might it choose to be publicly traded? A closely held corporation is one which is owned and controlled by small number of stockholders. The reason why these corporations are held closely is due to absence of a market for …

Introduction Since 1980s, the corporate world has been changing and consumer and environment are becoming an important part in the operation of organizations.  This has led to the development of the concept of corporate social responsibility.  Organizations have found out they are a part of the community and rather than …

The Appellant, Orient Transport Services Limited appealed as it was held liable for the loss of medical equipment while being transported from Tehran to the UK and there was failure on its part as required by the contract .It was held that the contractual term exempting it from liability and …

Introduction Business is primarily created for profit.  And it is therefore integral and inevitable for the discussion of corporate social responsibility to be viewed within this framework.  After all, the concept of corporate responsibility will not exist if business does not generate earnings on the first place. Corporate responsibility does …

ABSTRACT The use of indigenous language in advertising could not be over-emphasized in the discussion of multicultural advertisements. The impact of the choice of language to make advertising more effective is explored in this study. Language can be examined through research methods like content analysis and critical discourse analysis because …

Executive summary             Marks and Spencers is the United Kingdom’s leading retail chain company which was founded by Mr Michael Marks in 1894 .He was earlier joined by Mr. Tom Spencer in the 1851 in a partnership agreement. Marks and Spencers later died and left the firm in the hands …

In the modern management, it has emerged that there is a close relationship between business performance and corporate reputation. This is despite the fact that reputation of a business is a difficult concept to measure or to assess. It has been showed that healthy reputation acts as a risk suppressor.  …

Statement of the problem The issue at BMW is to keep their product line within the introductory and growth stages. At BMW the main issue is to prevent their motor brands from falling to the decline and withdrawal stage. This means that there has to be a new model in …