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Fashion Essays

How fashion professionals are inspired by history and culture?

It has long been claimed that fashion is a repetition of well-forgotten old. For centuries, designers drew inspiration from ancient cultures and traditions, ancient civilizations, mythical gods and exotic countries. Often the Greek goddesses, who have long manipulated the arts and war, intervened also in fashion. For years the dresses …

Malaysian Leaders

She is Malaysia’s number one export. She used to be credited as Michelle Khan because her studio thought that this will be more marketable for the western audiences. She later decided to use her real name, Michelle Yeoh Choo-Keng, shortened to Michelle Yeoh. Ms. Yeoh was born in Ipoh, Perak, …

Management and Marketing in the Fashion Industry

‘Electronic commerce and the Internet are fundamentally changing the nature of supply chains, and redefining how consumers learn about, select, purchase, and use products and services’ (Sreenivas, 2007) According to Barnes and Lea-Greenwood (2006) and Berger (n.d), mass-communication has allowed consumers greater access to information and consequently the performance gap …

The Fashion Icon

Audrey Kathleen Hepburn was a film and fashion icon of the twentieth century and one of the most beloved actresses of all time. She was born on May 4, 1929, in Brussels, Belgium. As a talented performer, Audrey Hepburn was known for her beauty, elegance and grace. Born into a …

Anti-Fashion During the 70's

Fashion trends are commonly categorized in decades to describe the prominent designs during that particular time period. The 30’s were known as the beginning for admiration of Hollywood and the rise of glamour. (http://www.1930s-fashions.co.uk) The 60’s fashion was directed to the youth and consisted of colorful fabrics and bold designs …

Fashion Trends

Fashion is essentially the most popular mode of expression: It describes the ever-changing style of clothes worn by those with cultural status. A fashion trend occurs when others mimic or emulate this clothing style. Fashions vary greatly within a society over time, but also are affected by age, occupation, sexual …

Country Road Analysis

Country Road originated in Australia in1974 which started as a women’s shirting business but soon became known as Australia’s first lifestyle fashion brand. Country Road incorporated into their collections stylish high-quality apparel, accessories and home wares. Throughout the 80’s Country Road entered the American and Asian markets and enormous growth …

Zara Case Argumentative

1. How is strategic management illustrated by this case story? Strategic management involves all basic management functions like planning, organizing, leading, controlling, and all of these areas are illustrated by this case story. Strategic management is illustrated in this case story when Mr. Ortega opened his first Zara clothing store …

La Casa de Las Botas

1. Summary La Casa de Las Botas is a small company which has luxurious retail space in downtown Buenos Aires and a little workshop located about 10km to the west. El Señor Jorge Da Silva Villagrán, the company founder and owner, used to work as an apprentice for Pierri Company …

Continue Growth for Zara and Inditex

Inditex ensure “fast fashion” is truly fast is logistics. Inditex makes two-thirds of its goods in Spain and nearby countries such as Portugal, Morocco and Turkey. The higher labor costs are offset by the flexibility of having production close to its warehouses and distribution centers, which are all in Spain. …

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