Business Essays

PPO, HMO and POS are often summarized with the term ‘Managed Care’. Managed care is a good health outcome relatively than medical intervention. Not every visit to a doctor is required; nor is every test conducted, every medication prescribed, or every placement in an intensive care unit going to produce …

a) In his article, The fall and rise of strategic planning, Henry Mintzberg (1994) depicts the strategy-making process as a strategic thinking process rather than a strategic planning one. In his attempt to explain the debacle that the latter concept has experienced after being enthusiastically embraced in the mid 1960s, …

Abstract It is inevitable in an organization to have internal problems even how simple or intricate the structure of an organization is. These problems arise anytime and they persist if not recognized and acted upon immediately. Internal problems may be caused by miscommunication, rule disobedience, employee conflicts and many others. …

Introduction             Having more customers for a certain company is among the most important goals of any business organization. Certainly, it is thus considerably rightful to consider that the consumers too have their own goals, their own expectations from both the products and the services that they receive from different …

            This book is about the role of ethics in the field of modern advertising.  It tackled problems which involve things which the advertiser owes the public.  It also discussed about how the consumer looked at the ethics of advertising and how to promote and maintain ethical standards of advertising. …

The Enron Corporation came into being during the 1980s when Omaha- and Nebraska-based Northern Natural Gas Company created a holding company by the name of InterNorth, which then merged with the Houston Natural Gas to establish the now-defunct Enron.  Initially engaged in the electricity business, the company became a major …

INTRODUCTION             Queen Elizabeth was not only a political icon but also a fashion icon. In this paper, we will try to look into the various aspects of the Elizabethan period, particularly their fashion. A brief discussion of England’s social background was also included for the purpose having an idea …

Business historian of Murray State University in Kentucky, Burton W. Folsom Jr.’s illustrative work, The Myth of the Robber Barons, unfolds the manufactured myth of Robber Barons and manifests the misplaced victory of industrial and economic progress of America. It tells the story of earliest entrepreneurship in America and depicts …

In the boundless ocean of the digital culture, everything should appear as a blessing.  In the music industry, however, the digital age has been seen as a mixed blessing.  Because of piracy or MP3’s, whichever name we give to the mixed blessing of the digital economy as it concerns the …

Busy or not, we all come across advertisements at one time or another.  After all, media is almost always around us everywhere, every time.  Once you take a flip to a page on a magazine or newspaper, switch the button on to turn on the television, or even take a …