Strategy Essays

1. Malaysian Airlines System Berhad is the holding company for Malaysia’s national airline carrier, one of Asia’s fastest growing airlines. Through several other subsidiaries, the company manufactures aircraft parts, offers trucking and cargo transportation services, caters food, provides laundry and dry-cleaning services for airlines and other industrial institutions, and oversees …

An analysis of Stickley Furniture’s production, aggregate planning production control, inventory and quality reveals that the company has made changes that have proven successful strategies for the long term success of the company since it was sold in 1974. The analysis presented here will show areas of strength and areas …

SWOT analysis is the strategic process which incorporates the evaluation of the strengths, weaknesses, opportunities and threats of an organization or the project undertaken by it. Strength refers to the advantage the company has over the other competitors in the industry. Weaknesses are the disadvantage a company has relative to …

Childhood obesity is a concern that has haunted society for endless years. Especially with all the new technical devices that merely promote less physical activity with video or online play. The lack of physical activity in our youth is largely to blame for the increase in childhood weight gain. Children …

We chose Broad Differentiator as the basic strategy for our company. Through this strategy, our company will attempt to differentiate our product line in several distinct dimensions. By providing products that are vastly superior and unique from our competitors and pricing the products affordably, we can gain customers’ loyalty and …

1.Explain what HR management is and how it relates to line management. Human resource management refers to the practices and policies we need to carry out the personnel aspect of management job, specifically, acquiring, training, appraising, rewarding, and providing safe, ethical, and fair environment for our company’s employees. HR management …

1) The difference between distributive and integrative bargaining Negotiation approaches are generally described as either distributive or integrative. At the heart of each strategy is a measurement of conflict between each party’s desired outcomes. Consider the following situation. Chris, an entrepreneur, is starting a new business that will occupy most …

The concept of Integrated Marketing Communications (IMC) makes absolute sense – so much so that novices in the field may wonder what all the commotion is about. IMC suggests that marketers look at the customer first – his or her preferences, buying patterns, media exposure, and other factors – and …

In this note, we will discuss the pricing of a given product or a service. We will only discuss the pricing of an individual product/service and not the pricing across a set of products in a product line. Thus in the discussion that follows, we assume that the pricing decision …

Panama, officially the Republic of Panama, is the southernmost country of Central America. The capital is Panama City. Panama population is about 3.6 million people. Explored and settled by the Spanish in the 16th century, Panama broke with Spain in 1821 and joined a union of Nueva Granada, Ecuador, and …