Fashion Essays

She sits lazily draped over a bar stool, casually swaying to the persuasive rhythm of West End Blues. She effortlessly pulls on the cigarette in her hand, deeply inhaling the smoke and allowing it to slowly escape her deep crimson lips, a hazy atmosphere enclosing her. Men cannot resist her …

The aim of this essay is to provide brief and structured analysis of the competitive environment of a Burberry. In the first part I will briefly present luxury goods sector, trends, and in the second part of this essay I will analyse Burberry using Porter’s Five Forces analysis. 2. Luxury …

The aim of this essay is to compare the influence of Mary Quant’s and John Stephen’s fashion achievements on mod movement in Britain in 1960. Although, they had performed within the similar fashion trend, during the same time period, designers proposed completely opposed concepts of new femininity and masculinity for …

Abstract Orthodoxy, brand, individuality are connected with each other in the field of design (no matter it’s architecture, interior, fashion, graphic, pure art etc.), yet they are opposites sometimes. For instance, in the area of architecture, the social norm is: the architects who have a formal education in national famous …

Introduction: Inditex, founded by Amancio Ortega, operates six different chains: Zara, Massimo Dutti, Pull&Bear, Bershka, Stradivarius, and Oysho. Since 2006 when the case was written, Inditex has added Zara Home and Uterque to its collection. The retail chains were meant to operate as separate business units within a structure, which …

Inditex, founded by Amancio Ortega, operates six different chains: Zara, Massimo Dutti,Pull&Bear, Bershka, Stradivarius, and Oysho. Since 2006 when the case was written, Inditex hasadded Zara Home and Uterque to its collection. The retail chains were meant to operate asseparate business units within a structure, which included six support areas …

1.1 Project Brief The pre-feasibility study focuses on the establishment of women designer wear Kapra Boutique including the operations of apparel designing, manufacturing, selling and marketing. The study has been designed to capture the dynamics of the Kapra Boutique industry, with its many components and possible strategic opportunities. 1.2 Opportunity …

She was recently promoted to the position of regional sales manager for today;s fashion ,A national chain of speciality clothing stores with 200 outlets across the country marry is the regional manager for the pacific coast. one of today’s fashion’s largest markets. she manages 35 outlets in California. The outlets …

Fashion Designer Gabrielle “Coco” Chanel (1883-1971) was born in Saumur, Southern France. She began by designing hats, first in Paris in 1908, and later in Deauville. Her fashion boutiques (one in Paris and one in Deauville) opened simultaneously in 1914. She opened an haute couture salon in Biarritz in 1916, …

Inditex is the parent company of six different apparel retailing chains that includes Massimo Dutti, Pull and Bear, Bershka, Stradivarius, Oysho, and, most importantly, Zara. Zara has historically been the most profitable of the chains, operating 282 stores in 32 countries at the end of 2001 (Ghemawat & Nueno, 2006). …